The conference themed “Trendy Crossover & Breakthroughs in Consumption” was held on Nov 16 as part of the 2023 Jinji Lake Modern Services Summit that kicked off on the same day. A host of experts, scholars and representatives from different industries got together to discuss innovative ways of improving vitality and promoting sustainable development of cities.

Feng Yuanyue, vice president and creative director of Huasheng Media, gave a keynote speech on content-based marketing strategies. Sun Jie, a distinguished professor at Tongji University, gave a speech on sustainable urban development driven by digital fashion and design. Chu Boyao, co-founder of Beijing Yaoye Planning & Design Co Ltd, delivered a speech on ways of achieving breakthroughs in scenario-based commerce.

In the high-end dialogue, several entrepreneurs exchanged opinions revolving around the role of integrated development of culture, commerce and tourism in boosting consumption in industrial parks.

November 17, 2023